By Dr. Evans Baiya
When planning or navigating a pivot, how do you know if you are pivoting in the right direction? Answer simple questions to validate your pivot and execute on four actions to help create speed-to-market.
We are hearing the word “pivot” a lot these days. The idea is that business conditions have changed dramatically and, therefore, we need to change course. Companies are finding that they must shift business and adjust the game plan in order to survive or thrive. What we often fail to do is ask ourselves what we are changing the plan to. What, how, who and where are vital questions that need to be answered for a successful pivot. Simply assuming you will find your answers along the way creates complexity and can lead an organization to adopt what is easy, not what is strategic and value-creating.