What We Do

We help companies solve challenges and develop new ways of thinking.

Price Associates, Innovation


Discovering and developing your next big idea.

Learn More ->



Transforming company culture for optimal results.

Learn More ->



Building high-performing leaders and cohesive teams.

Learn More ->

Who We Are

We are a team of advisors helping companies navigate challenges in culture, people, innovation and leadership. Our clients value our high-touch, personalized service and the diversity of our associates—who each have a career’s-worth of expertise in their respective sectors.

Many consulting firms emphasize one side of the equation or the other—profit or people. Price Associates seeks a complete approach in our work with individuals, teams and organizations.

We help companies grow and change their worlds by serving the whole organization, beginning with leaders.

Price Associates, Team

I have developed many teams in my career, working with various coaches and development tools. I would recommend The Complete Leader to any team looking to gain self-awareness. You will develop tools and insights that will remain valuable through your career and even into your personal life.”

—Errik Anderson, Compass Therapeutics

Grow Your Leadership Influence

Growing Influence is a business fable with leadership lessons that are impactful, transformative and easy to implement. It offers readers practical advice on how to develop leadership skills that increase character, expertise and impact.

Buy the book today!


What We’re Thinking

4 Tips to Manage Email April 18, 2019 Posted in: Blog, Dr. Francis Eberle

By Dr. Francis Eberle

I recently had a conversation with a client about email as it relates to work-life balance because her company had formed a committee to work on it. We explored whether her own email habits were impacting her life, and I asked her the following questions to help her gauge her email use:

  • Does your daily routine include checking email when you wake up?
  • How many times do you check your email during the day?
  • Do you have email pop-up notifications on your phone and computer?
  • Do you check your email right before you go to bed?

If the answer to these questions makes you feel a bit uneasy about your work intruding into your personal life, you are not alone. Email has become the go-to communication tool for work. Its accessibility on smart phones allows us 24/7 participation and connection.

Read More
The Complete Leader Grows Through the Efforts of Many April 11, 2019 Posted in: Blog, Ron Price

By Ron Price

Last week, I became aware of the reality that we had programs running concurrently in several U.S. states and multiple countries around the world all on the same day. Many years ago, I had the simple desire to help leaders grow and change their worlds. Though still small in stature, many friends and colleagues are helping us make this a reality.

In 2018, we had over 10 active cohorts for The Complete Leader Program. These cohorts met in the United States, Canada, Spain, Brazil and Ireland. The Complete Leader book was translated into Spanish, French, and Simplified Chinese, adding to our earlier editions in English and Turkish. As I write this, friends are also translating the book into Russian.  

Read More
After the Decision Is Made: Communicating Change April 10, 2019 Posted in: Dale Dixon, Lori McNeill

Host Dale Dixon interviews special guest, Lori McNeill, a sought-after speaker and leadership advisor who specializes in helping companies navigate through change. Lori shares the importance of communicating the “why” of a decision, and how to determine who will need to be included in the conversation. She gives some tactical ways to foster buy-in, and ideas to help people understand the bigger picture when it comes to organizational change.

Launching a Business? Start With Value April 4, 2019 Posted in: Blog, Evans Baiya PhD

By Dr. Evans Baiya

The single most important mandate of innovation is to create value. Similarly, one of the mandates of entrepreneurialism is to deliver value. Yet, innovation and entrepreneurialism are not necessarily the same. 

As a matter of fact, they are two different subject areas that require distinctive mindsets, skills, passions and behaviors. One of the biggest problems in Africa is we believe that since we have the idea (the innovation), we must also be entrepreneurs. This is incorrect value thinking. In fact, very few people play both roles well because they require different things. Therefore, you must separate the two, and evaluate your talents against those needed to be a successful innovator or a successful entrepreneur. After doing this, you can begin to identify and spend your time where you perform best. 

Read More

Privacy Settings
We use cookies to enhance your experience while using our website. If you are using our Services via a browser you can restrict, block or remove cookies through your web browser settings. We also use content and scripts from third parties that may use tracking technologies. You can selectively provide your consent below to allow such third party embeds. For complete information about the cookies we use, data we collect and how we process them, please check our Privacy Policy
Consent to display content from Youtube
Consent to display content from Vimeo
Google Maps
Consent to display content from Google