147. Optimizing Strategy Stage 1: Establishing the Foundations of Strategy
Host Dale Dixon interviews two of the three authors of the book, Optimizing Strategy for Results, Ron Price and Professor Timothy Mwololo Waema. As leaders, it’s important to build a lasting framework that serves as a compass to guide your company—especially in uncertainty. Building a company that will exist for the next 100 years depends heavily on the foundational elements of strategy: purpose, vision, and core values. The authors also discuss the benefit of weaving in the right people at this stage to provide long-term impactful results.